A comprehensive cooperation meeting was held between USHAŞ and Al Jazeera delegation to strengthen the promotion of the HealthTürkiye brand and the Turkish healthcare system in the international arena. During the meeting, issues such as Türkiye’s current position in health tourism, international patient flow, promotional activities that can be carried out through media and digital platforms were discussed.
Ministry of Health Minister Counselor Mr. Ensar DOĞAN, USHAŞ General Manager Mr. Behlül ÜNVER and Al Jazeera delegation attended the meeting. During the meetings, the steps that can be taken to bring Türkiye’s advanced healthcare infrastructure, hospitals with advanced technology, specialized healthcare professionals and patient-oriented service approach to a wider audience on a global scale were evaluated.
The Al Jazeera delegation stated that they closely follow the high standards and quality services offered by Türkiye in health tourism and expressed their interest in developing cooperation in this field. USHAŞ will continue its strategic cooperation with international media organizations in order to increase Türkiye’s global brand value in the field of health tourism.
